About the Company NaijaTraffic Music is one of Nigeria’s leading platforms for promoting African music and connecting emerging artists with global audiences. As a flagship brand under the NaijaTraffic Group, it offers music uploads, promotions, charts, and a growing community of creatives across Africa. Despite its strong brand name and quality content, the platform wasn’t
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About the Company Otapay is a rising fintech platform in Nigeria offering seamless bill payments, data subscriptions, airtime recharges, and airtime to cash conversion. Although the product was innovative, Otapay operated in one of the most saturated digital finance markets, competing with long-established brands. The company needed not just visibility but immediate trust and authority in
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About the Company Wakadaily started as a passion blog—covering news, entertainment, and lifestyle. Despite its ambition, the platform struggled with poor search engine visibility, zero monetization, and an outdated website structure. The team had applied for Google AdSense multiple times—all resulting in rejections. Frustrated, the CEO picked up the phone and reached out to Pulseford.
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About the Company Shoprime is an emerging Social Media Marketing (SMM) platform in Nigeria, offering automated services like Instagram followers, YouTube views, Facebook engagement, and more. Despite having competitive products and industry-leading features, Shoprime struggled with customer acquisition, poor brand perception, and low ROI from paid advertising campaigns. The Brief The Shoprime team contacted Pulseford
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